Tag Archives: identity

Blue Q Package Design: Who Does Not Want to Smell Like Total Bitch?

19 Mar

Blue Q Package Design: Who Does Not Want to Smell Like Total Bitch?

Blue Q carries some of my favorite novelty items and bath products like, Total Bitch, Dirty Girl, and Wash Away Your Sins . I am blown away by the founder’s, Seth and Mitch Nash, commitment to smart package design. I use the word commitment because each product is equally as creative, engaging and clever as the next. These products exemplify what building an identity is all about and how packaging can be both form and function.

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