3 Nov
Ivory soap has a new look. Even though it has more color it still looks very generic and boring. Maybe that is what they are aiming for. I love, love, love, their original packaging! I would buy the soap just for that. The original design is interesting, on trend, and would build on their brand history. Plus, who doesn’t love the cool factor! (more…)
4 May
Like a flattering dress, a smart design should be interesting from every angle. These are example’s of students who understand design.
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12 Apr
Wine is not boring. Why should their packaging be? I was once told if you are not sure which brand of wine to pick, choosing one with a well designed label will usually steer you in the right direction. Even if this is not true, at least you will have a cool keep sake.
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19 Mar
Blue Q carries some of my favorite novelty items and bath products like, Total Bitch, Dirty Girl, and Wash Away Your Sins . I am blown away by the founder’s, Seth and Mitch Nash, commitment to smart package design. I use the word commitment because each product is equally as creative, engaging and clever as the next. These products exemplify what building an identity is all about and how packaging can be both form and function.
